Press Release: CHI Launches Mobile Site
CHI Residences Launches New Mobile Site
Catering to the growing community of smart phone users, Hong Kong's leading serviced apartment brand goes mobile.
(Hong Kong, December 13, 2011) With the increasing number of travellers relying on smart phones to find accommodation, make enquiries and book, CHI Residences has launched a mobile version of their website providing quick access for people on the go.“With the mobile industry allowing people to be constantly connected to the Internet, it is vital for us toeffectively communicate relevant information to our potential clients,” states CHI Residences CEO, Ms. Pilar Morais. “Details of each CHI property, with photos, key features and a location link to Google maps allow people to do their research quickly, contact us or make a booking wherever they are.” In addition, social media plays a big part in the hospitality industry with sites such as Facebook, Tripadvisor, Booking.com, Agoda and Google Places allowing users to share their experience, post reviews, photos and ratings. These reviews can also be viewed on the mobile site, so people can make their decisions easily. Going forward, CHI has plans to further develop their mobile offerings with applications of their CHI Guides which will be released in the New Year.